The recent DUPR Clinic hosted by Delaware Life at Pickleball Kingdom was a tremendous success, bringing together wholesalers, clients, and industry leaders for a day of fun and team bonding on the court. The event was a great opportunity to strengthen relationships with both PIKKL and Pickleball Kingdom, as well as spread DUPR awareness amongst Delaware Life clients.

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“There is no other activity like pickleball out there that captures the heart with child-like wonder. It is a dream come true to partner brand leaders like DUPR, Pickleball Kingdom, PIKKL, and Delaware Life," says David Dutrieuille Head of Development at PIKKL. "These events are so important for pickleball as we begin infusing a dynamic way of engaging other sectors of life that may not be close to such a wonderful sport. There is no greater joy then being on court and helping spread the joy movement through pickleball."

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DUPR's Director of Event Activation and Key Accounts David McCune was present at the event. David has been traveling extensively across the United States and around the world, fostering DUPR relationships on multiple continents. In his opinion, this kick-off event was a significant opportunity to highlight the strong bond between Delaware Life and its clients, while also introducing them to the DUPR family.

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"I truly enjoy introducing leaders in the pickleball industry to non-endemic businesses professionals who are leading their fields as well," Dave says. "Putting innovative, cooperative minds together on the court and participating in and fostering growth of the game our friends and families love so much, generally yields impressive results."

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The event took place at Pickleball Kingdom, a premier provider of pickleball amenities nationwide. Their commitment to supporting the growth of pickleball was evident in their enthusiasm for hosting such a fantastic group of companies and individuals.

"We couldn’t be more pleased with these fantastic companies and their commitment to growing the sport of pickleball. We are looking forward to their next event at Pickleball Kingdom!” says Joseph Parisi Director of Marketing at Pickleball Kingdom.

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Looking ahead, Delaware Life is excited to continue their partnership with DUPR and host more activation clinics in the future. The next clinic is set to take place at Performance Pickleball RVA in Virginia on June 6th, promising more memorable experiences and exciting games to come. Delaware Life's AVP of Digital Marketing & Strategy, Liz Dorrance, adds,

"From a Delaware Life perspective, we were excited to kick off this partnership In AZ with our local RVP, Benjy Stremple. We are committed to creating unique, memorable experiences for our clients and business partners through pickleball. This is just the beginning!"

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We can't wait to record more DUPR games together with our loyal partners and industry leaders!

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To learn more about the partnership between Delaware Life and DUPR, please visit https://dupr.delawarelife.com.

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About DUPR

DUPR (Dynamic Universal Pickleball Rating) presented by Delaware Life, is the premier global pickleball rating system and technology platform, trusted by the world's leading clubs, tournaments, leagues, and players. DUPR's dynamic rating system unifies pickleball across age, gender, and location by analyzing match results to accurately evaluate all players across a 2.000 - 8.000 scale. Players and operators can visit www.dupr.com to sign up and learn more.

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About Delaware Life Insurance Company

Delaware Life is an insurance and annuity company that empowers financial professionals with a wide array of customizable solutions. A subsidiary of Group 1001, we were born out of the advisor industry, and we understand how important it is to find the right fit for every client, every situation, and every individual need. We’re passionate about equipping you with annuities that give your customers peace of mind and a successful future—allowing them to plan with confidence for whatever’s next.

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